C-05 / Brand & commerce
MP WHEELS
Launched and operated MP WHEELS, a consumer-facing aftermarket wheel brand for one of China's most established wheel manufacturers — No.1 in category viewership on Douyin for wheel modification content (as of 2021).
PROJECT / OVERVIEW
Project overview
Delivery & outcomes
Launched and operated MP WHEELS, a consumer-facing aftermarket wheel brand for one of China's most established wheel manufacturers — No.1 in category viewership on Douyin for wheel modification content (as of 2021).
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